How to Use the Funnel Breakdown Module in Advertsuite?
The Funnel Breakdown Module in Advertsuite is an amazing tool that allows you to see the winning ADS and the landing page the traffic is being sent to in one dashboard. This is a great way to replicate the winning funnels so you can improve your own campaigns. Here’s a quick guide on how to use it.
Getting Started
The first thing you need to do is log into your Advertsuite account and go to the ‘Funnel Breakdown’ module. Here you will see a list of all the active campaigns in your account. You can filter them by date range, campaign type, ad type, and more.Once you’ve found the campaign you want to analyze, click on the ‘View Stats’ button.
This will take you to the campaign stats page where you can see all the relevant data for that campaign. Scroll down to the ‘Funnel Breakdown’ section and you will see a graph that shows you how much traffic was sent to each landing page and how many conversions were generated.
You can also see a detailed breakdown of each step in the funnel, including the click-through rate (CTR), conversion rate, and average order value (AOV). This data is incredibly valuable as it allows you to see which landing pages are performing well and which ones need improvement.
Making Changes Based on Your Findings
Once you’ve analyzed the data, it’s time to make some changes to your campaign. If you see that one of your landing pages has a high CTR but a low conversion rate, this means that people are interested in what they see on that page but they’re not converting into customers. This could be due to a number of factors, such as poor copywriting, a confusing call-to-action, or an unappealing design. Whatever the reason may be, it’s important to make changes so that you can improve your conversion rate and get more sales.
On the other hand, if you see that a particular landing page has a low CTR, this could be an indication that your ad is not relevant to the products or services being offered on that page. In this case, you would need to change your ad so that it’s more targeted towards what people are looking for.
How to Create a Winning Facebook Ad Funnel?
Creating a winning Facebook ad isn’t just about coming up with a great ad copy or image. In order to really drive conversions, you need to create a complete funnel that takes your potential customer from seeing your ad all the way through to taking action. And that’s where a lot of businesses fail. They create an ad, but they don’t think about what comes next. Advertsuite will not only show you the winning ADS, but also allow you to see the landing page the traffic is being sent to in 1 dashboard – allowing you to replicated the winning funnels.
The Anatomy of a Winning Facebook Ad Funnel
A successful Facebook ad funnel has 4 key parts:
- The Attention Grabbing Ad
- The Landing Page
- The Tripwire Offer
- The Follow Up
1) The Attention Grabbing Ad: This is the part where you need to really capture your potential customer’s attention with a great image or video and some killer copywriting. Your goal here is to get them interested enough to click through to your landing page.
2) The Landing Page: Once they’ve clicked through, you need to deliver on the promise of your ad by sending them to a landing page that’s relevant to what they’re interested in. This is where you need to have a strong headline and some compelling copy to get them to convert into leads by giving you their email address in exchange for your tripwire offer.
3) The Tripwire Offer: This is a low-cost offer that’s designed to get people into your sales funnel so that you can start building a relationship with them and eventually sell them on your higher-priced products or services.
4) The Follow Up: Once they’ve taken your tripwire offer, it’s time to follow up with them and start nurturing the relationship so that you can eventually sell them on your main product or service. This is where email marketing comes in handy, as you can stay in touch with them on a regular basis and build up that trust until they’re ready to buy from you.
By following these 4 steps, you can create a successful Facebook ad funnel that will help you drive conversions and grow your business. So what are you waiting for? Get started today!
The Funnel Breakdown Module in Advertsuite is an incredibly powerful tool that can help you improve your advertising campaigns. By using this module, you can see which ads and landing pages are performing well and which ones need improvement. By making changes based on your findings, you can increase your conversion rate and get more sales.
